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Victory Live is comprised of industry veterans with experience in all areas of live events. We have collaborated with right's holders in major sports, national music tours, and theatrical productions. Our leadership team has been at the forefront of innovation, creating many of the current ticketing and packaging models in place for regular season schedules to championship events for the NFL and NCAA. Our primary focus is to help our partners reach their goals and exceed expectations.

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Successful yield management requires a thorough plan, a powerful execution platform, and experienced operators. It starts by helping our partners build a manifest that provides the value and flexibility necessary to maximize the return on their inventory. We then use multiple products and platforms to sell and distribute your inventory. The right mix can include a combination of renewable subscriptions, mini-plans, groups, closed-loop offers, secondary marketplaces, and primary platform ticket sales. Implementing the right allocation strategy is paramount to the long-term success of your yield management plan. We take pride in using our industry knowledge to ensure that all partnerships reach their full potential.


Victory Live has several tools to share data and analytics with our partners. Your transactional sales data can be shared through any desired method as often as needed. In addition to complete transactional data, we will provide secondary market analysis for your events.



The demand for events is not completely predictable. Our combination of market experience, software solutions, and data collection equip us with the ability to dynamically price your inventory 24/7. We can continually respond to market changes while remaining consistent with your goals.


The most memorable event experiences begin well before the national anthem starts. Whether you need exclusive celebrity hosted hospitality for 500 VIPs or a pre-game fan experience for 100,000 people our team has the contacts and experience to deliver a solution that will create memories to last a lifetime. 



Our full service tour operation is ready to create your perfect trip. Charter flights, hotel room blocks, and private behind the scenes tours of local attractions are just the start. Passion and creativity drive our commitment to deliver beyond your expectations.


At Victory Live, we realize that every partner has a unique set of goals and priorities. Our needs analysis approach is a collaborative process in which we learn about your business to identify opportunities and create solutions.

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