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Our Team

Leadership

Victory Live boasts an unmatched leadership team with extensive experience across all aspects of the ticketing industry.

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Sam Soni

Chief Executive Officer

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Sam Soni

Chief Executive Officer

A 30-year industry veteran, Mr. Soni is a pioneer and leader in the multibillion-dollar premium ticket and sports hospitality industry. At a very early stage in his career, Mr. Soni first envisioned and established the hospitality and ticket distribution...

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Kate Howard

Chief Revenue Officer

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Kate Howard

Chief Revenue Officer

Ms. Howard leads Victory Live's global revenue strategy across partnerships, sales, and go-to-market execution. Prior to joining Victory Live, she served as a Vice President at the NFL, working closely with clubs to drive business...

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Jonathan Lieberman

General Counsel

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Jonathan Lieberman

General Counsel

Mr. Lieberman is a lawyer, strategic counselor and senior executive with over 35 years of legal and business experience in entertainment, sports and media, and specific expertise in ticketing, live events, technology licensing and intellectual prop...

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Nick Stanfa

Lead Controller

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Nick Stanfa

Lead Controller

Mr. Stanfa oversees Victory Live's accounting and finance operations. Prior to joining Victory Live, he spent over two decades building and leading high-performing accounting and finance teams, including senior leadership roles at Diverzify,...

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Lacey Weber

SVP, Seller Supply

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Lacey Weber

SVP, Seller Supply

Ms. Weber oversees reseller tools, sales initiatives, and strategic partnerships, playing a key role in driving adoption of the industry’s only unified platform and fueling marketplace innovation and growth. She brings extensive leadership...

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Wendi Lebow

GM, Open Distribution

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Wendi Lebow

GM, Open Distribution

Ms. Lebow leads a team that empowers our partners to use technology to connect the primary ticketing system with our network of other outlets, and to synchronize their ticket inventory across all of them.  A seasoned executive in live entertain...

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Black and white portrait of a woman with long, straight hair, smiling and looking directly at the camera. She is wearing a light-colored top and the background is plain and bright.

Kate Howard

Chief Revenue Officer

Black and white portrait of a woman with long, straight hair, smiling and looking directly at the camera. She is wearing a light-colored top and the background is plain and bright.

Kate Howard

Chief Revenue Officer

Ms. Howard leads Victory Live’s global revenue strategy across partnerships, sales, and go-to-market execution.  Prior to joining Victory Live, she served as a Vice President at the NFL, working closely with clubs to drive business performance and unlock new revenue opportunities, and spent nearly a decade in senior leadership roles at StubHub, helping to build and manage strategic partnerships across sports and technology.

A man with short hair and glasses, wearing a collared shirt and a vest, smiles outdoors in front of a blurred leafy background. The image is in black and white.

Jonathan Lieberman

General Counsel

A man with short hair and glasses, wearing a collared shirt and a vest, smiles outdoors in front of a blurred leafy background. The image is in black and white.

Jonathan Lieberman

General Counsel

Mr. Lieberman is a lawyer, strategic counselor and senior executive with over 35 years of legal and business experience in entertainment, sports and media, and specific expertise in ticketing, live events, technology licensing and intellectual property. As General Counsel of Victory Live, Mr. Lieberman advises the company on a wide range of legal matters, including in the negotiation and drafting of agreements with its business partners.  Earlier in his career, Mr. Lieberman worked as an entertainment lawyer at Paul Weiss and at Grubman, Indursky & Schindler, and later as Vice President of Business & Legal Affairs at the Island Def Jam Music Group, and as Senior Vice President of Business & Legal Affairs at Gaiam.  Mr. Lieberman holds a B.A. in History and Literature from Harvard University (Magna Cum Laude and Phi Beta Kappa) and a J.D. from New York University School of Law (Magna Cum Laude and Order of the Coif).

A man with dark hair, wearing a checkered shirt, smiles softly at the camera. The background is blurred with what appears to be trees or foliage. The image is in black and white.

Nick Stanfa

Lead Controller

A man with dark hair, wearing a checkered shirt, smiles softly at the camera. The background is blurred with what appears to be trees or foliage. The image is in black and white.

Nick Stanfa

Lead Controller

Mr. Stanfa oversees Victory Live’s accounting and finance operations. Prior to joining Victory Live, he spent over two decades building and leading high-performing accounting and finance teams, including senior leadership roles at Diverzify, Community Brands, and Ashton Woods Homes, with earlier experience in SEC reporting and public accounting at The Wendy’s Company, KPMG, and PricewaterhouseCoopers. He is a Certified Public Accountant and holds a Master’s degree in Accounting from Auburn University.

Black and white portrait of a woman with long, wavy hair, wearing a light-colored top, looking at the camera with a slight smile. The background is blurred.

Lacey Weber

SVP, Seller Supply

Black and white portrait of a woman with long, wavy hair, wearing a light-colored top, looking at the camera with a slight smile. The background is blurred.

Lacey Weber

SVP, Seller Supply

Ms. Weber oversees reseller tools, sales initiatives, and strategic partnerships, playing a key role in driving adoption of the industry’s only unified platform and fueling marketplace innovation and growth. She brings extensive leadership experience across the ticketing sector, having managed affiliate and reseller relationship. Prior to Victory Live’s acquisition of Ticket Evolution, Ms. Weber was Vice President of Affiliate Partnerships, where she led efforts to expand distribution and strengthen marketplace reach.

A woman with shoulder-length brown hair smiles at the camera. She is wearing a black and white striped blazer over a dark top, against a plain light-grey background.

Wendi Lebow

GM, Open Distribution

A woman with shoulder-length brown hair smiles at the camera. She is wearing a black and white striped blazer over a dark top, against a plain light-grey background.

Wendi Lebow

GM, Open Distribution

Ms. Lebow leads a team that empowers our partners to use technology to connect the primary ticketing system with our network of other outlets, and to synchronize their ticket inventory across all of them.  A seasoned executive in live entertainment sales marketing, Ms. Lebow has helped  sell millions of tickets, in leadership roles at TodayTix, Goldstar and TMG, and worked with top partners like Live Nation, AEG, and the LA Dodgers. She got her start promoting Broadway hits like The Producers and Hairspray.

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Sathish Gaddipati

Chief Technology Officer

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Sathish Gaddipati

Chief Technology Officer

Mr. Gaddipati brings an impressive track record of technology leadership to Victory Live, having spent over 20 years designing and building distribution platforms, SaaS products, and data and analytics platforms across verticals that include media & entertainment, financial technology, and transportation, among others. Prior to joining Victory Live, he served as CTO of Passport, a mobility software and payments company, where he developed Passport’s data products strategy and led the engineering organization. Prior to Passport, Mr. Gaddipati served as CTO of Syntellis Performance Solutions and CTO of Cardlytics. He also worked previously with Omnitracs, The Weather Channel, The Walt Disney Company, InterContinental Hotel Group, and Sun Microsystems.  Mr. Gaddipati holds a B.S from Punjab Engineering College and an M.S. from the Indian Institute of Technology, Bombay.